Last updated: 17 September 2026
This policy explains how Hangzhou Puretest Biotech Co.,Ltd. (“Puretest”, “we”, “us”) handles personal information collected through www.biopuretest.com and related business enquiries.
1. Who is responsible for your information?
Hangzhou Puretest Biotech Co.,Ltd., based in Hangzhou, China, is responsible for the personal information described in this policy. For privacy questions or requests, contact sales@biopuretest.com.
2. Information we collect
- Enquiries and correspondence: the name, email address, telephone or WhatsApp number, country or region, product requirements, quantities and other information you choose to provide through our forms, chat, email or direct communications. The fields marked as required on each form are needed to process that request; other fields are optional.
- Business arrangements: if you proceed with samples, quotations, customisation or an order, additional contact, company, delivery, billing and transaction details needed for those arrangements.
- Website and technical information: servers and website services may process your IP address, browser and device information, access times, page addresses and referral information for website operation, security and measurement.
- Comments: where commenting is available, we collect the information entered in the comment form and technical information used to help detect spam. Approved comments and the chosen display name may be visible publicly; enquiry messages are not published as comments.
Please do not include patient information, medical records, payment-card details or other sensitive personal information in a general enquiry.
3. How we use your information
We use enquiry information to respond to questions, prepare quotations, discuss specifications and customisation, arrange samples or orders, and follow up on the relevant business request. We also use necessary records to operate and protect the website, manage business relationships, and meet applicable legal or recordkeeping obligations.
We follow up on customer enquiries, but do not use enquiry details for bulk marketing messages. Submitting an enquiry does not subscribe you to a marketing mailing list.
Where the EU or UK GDPR applies, the basis for responding to an individual’s requested pre-contractual steps or fulfilling a contract may be contractual necessity. Handling enquiries from business contacts, maintaining business correspondence and protecting our website may rely on our legitimate interests, balanced against your rights. Legal obligations may require certain records. Where consent is required for optional technologies, consent is a separate matter from sending an enquiry.
4. Service providers and other recipients
Enquiry records may be stored in our WordPress website’s submission records and delivered to our business email inbox. Website hosting, maintenance, email delivery and related service providers may process information needed to provide their services.
The site also uses Google Analytics and Google Tag Manager for website measurement and tag management, Google Ads for advertising conversion measurement, Leadscloud for chat and related visitor tools, and Google Maps on the contact page. These services may receive device, network and usage information; messages entered into the chat are also handled through the chat service. See the cookies and third-party services section below.
Where necessary for a requested sample, customisation project or order, relevant information may be shared with production partners, delivery providers or other parties involved in fulfilling that request. Information may also be disclosed where required by law or necessary to address a legal claim.
5. Cookies, local storage and third-party services
Cookies are small files stored by a browser. Similar technologies, including browser local storage and embedded scripts, can also remember settings or process information about a visit.
Your choice: optional analytics, advertising-measurement and visitor-service scripts are blocked until you allow the relevant category. Choose Accept all, Reject optional or Customize in the cookie banner. Rejecting optional cookies does not prevent you from browsing products, using our website enquiry form or contacting us by email. Optional live chat and embedded maps may remain unavailable until you allow them.
- Necessary: storage used for website security, enquiry-form protection, relevant login or shopping-cart functions, and remembering your privacy choices. The consent tool uses preference cookies with names beginning
cmplz_; the current setting remembers choices for up to 365 days unless you clear them or they are reset. This is the lifespan of the consent preference, not a retention period for your enquiries or all third-party cookies. - Analytics: Google Analytics measures visits and website use only when you allow this category. It may use identifiers and cookies such as
_gaand_ga_*. - Optional services & marketing: this category enables Leadscloud live chat and visitor tools, embedded Google Maps, Google Tag Manager and Google Ads conversion measurement. Leadscloud may process chat messages, device identifiers and browsing information. Maps may send technical information to Google. Tag Manager can load other tags according to the container configuration. Allowing this category does not subscribe you to bulk marketing messages.
- External links: clicking WhatsApp or another external link takes you to that provider, whose own privacy practices apply.
You can reopen Cookie settings at the bottom of the website to change or withdraw your choices. Use Customize and Save choices to select individual categories, or Reject optional to turn off optional categories. A page reload may be used to stop services that were already loaded. Withdrawal does not undo information already sent while consent was active.
You can also use your browser settings to review or delete existing cookies and other site storage. Clearing the consent preferences may cause the banner to appear again. Necessary hosting and security requests still occur when optional tracking is rejected.
For Google’s practices, see Google’s Privacy Policy and how Google uses information from sites that use its services. Google’s Analytics opt-out browser add-on provides an additional option for supported Analytics collection. Merely visiting this policy or submitting an enquiry is not consent to optional tracking.
Google Ads enquiry measurement: after you allow Optional services & marketing, we use Google Ads to understand whether an advertising visit leads to a successfully submitted enquiry. Google may receive cookie identifiers, ad-click information, page and device information, and a conversion event. This enquiry conversion event does not include the name, email address, telephone number or message you enter in our website enquiry form. We have not enabled enhanced conversions for this event. Rejecting this category prevents this conversion event from being sent. You can withdraw your choice through Cookie settings.
6. International processing
We operate in China, so information sent to us may be accessed and handled in China. Hosting, email and third-party service providers may also process information in other countries, which may have different data protection rules. Contact us if you need further information about the recipients or international processing relevant to your enquiry.
7. How long information is kept
Enquiry information is retained for handling and following up the request and maintaining necessary business records. The appropriate period depends on whether the enquiry remains active, whether it becomes a sample project or order, the business relationship, and any applicable recordkeeping or legal requirements. A single automatic deletion deadline does not apply to every enquiry.
Records can exist in both the website’s submission system and business email correspondence; copies in routine backups may follow the backup cycle. Contact us to request deletion of information that is no longer needed. We may need to retain information required for an ongoing transaction, legal obligation or claim.
8. Your choices and rights
You may contact us to ask what personal information we hold about you, correct inaccurate details, request deletion, or ask us to stop following up an enquiry. Depending on the law that applies, you may also have rights to restrict processing, object to processing, receive a portable copy of information, or withdraw consent where processing is based on consent. These rights may be subject to legal conditions and exceptions.
Send requests to sales@biopuretest.com, preferably from the email address used for the enquiry. We may ask for proportionate information to verify the request. If EU or UK data protection law applies to you, you may also raise a concern with the relevant supervisory authority.
9. Changes to this policy
We may update this policy when our website tools or information-handling practices change. The date above identifies the latest revision.
